Why Quality Content is Key For Search Engines
Everyone’s looking for that holy grail of search engine optimization, that magic key you plug into your site and it takes off like a horse stung by a bee. There are quick fixes, like spamming blogs for porn sites, but those keep you running – you’re always having to outwit the people trying to outwit you.
There is a stress-free, guaranteed way to build a successful site, though. Good content. Check out this article from SEW.
He opened by pointing out that search engine spiders don’t have credit cards, but people do. Hence, he suggested that you pay more attention to your users than to the spiders.
That sums up my philosophy. The SE’s are continually updating to give searchers what they want – that, in the end, is what their stockholders want them to do. If you’re already giving searchers what they want on your site, you’ve got to meet up with the SE’s sooner or later.
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