CrispAds starts to pay
by Sapphire (May 23, 2005)
CrispAds is paying me 25 cents per click through, and I’m starting to get clicks. Their monthly payout minimum is $5 with PayPal, so that’s encouraging (compared to AdSense’s $100, AdHearus’ $20, etc.).
You have to let the ads stay on your site for a while. At first, you get some fairly irrelevant ones, but their system tracks what performs and what doesn’t, automatically deactivating certain ads and types of ads that don’t perform on your site. It’s a different system than AdSense, because they’re category based.
The ads are still not terrifically relevant, per se, but we’re talking about my “B-2″ site, to which AdSense was unable to deliver very relevant ads, either - for that matter, the search engines are only slowly figuring out where it’s relevant and where it’s not. The site is just that targeted a niche (I’ve yet to find another site quite like it, and frankly, I just think it’s confusing to all bots, though the search engines are gradually catching on).
But two things are making a big difference: CrispAds has some good advertisers that AdSense doesn’t have, and the less relevant results are not wrong. What I mean by that is: AdSense was actually delivering totally wrong stuff to my B-2 site. Like, if it was a site for PC gamers, and they were delivering ads for Mac software. None of my visitors would click that, and seeing it would cause AdSense to lose credibility on my site. CrispAds is nowhere near that relevant, but they are showing stuff that’s of general interest to a lot of people, including my visitors, and very little that would offend anybody.
I’ll keep reporting on the results. I’m also going to implement CrispAds on this site as soon as I figure out how to set up a separate ad zone, so I can track the difference in performance between the two sites.
Posted in Ad Networks, Blogging
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