Assessing my future plans
by Sapphire (May 29, 2008)
As I mentioned recently, I’ve got a master plan for Project B-2 Bomber, which boils down to: keep doing what I’m doing until it reaches a certain point in traffic, then pitch the next phase of it to investors. There’s got to be someone out there who will see the same potential I’m seeing and feel like throwing at least a modest sum at it. If not… I’ll find the money myself.
Either way, I feel very good about that site’s future.
But Project Mai Tai is another story. It’s doing okay on traffic - steadily growing, though the overall numbers are still pretty low. It’s also ranking higher than I’d expect on search terms pretty much the minute I put them in the title, which is what B-2 did (so that’s promising). I don’t have a master plan for it, though, and I wish I did. I have some scattered thoughts that might lead me to a master plan, however:
Networking blogs together
Something I may want to consider in the future is forming a blog network with some other people. I’m slowly brewing a couple of team projects, which should give me a feel for that style of working with others. If I could by myself write 10 blogs that all fit well with the brand I’m trying to create, that’d be great, but who has time? But if you and some others you trust can assemble a few blogs and network them together… well, I think at first you’d see a big boost for the smaller sites, and then the whole network would gain momentum and hit a tipping point.
Monster domains
On the other hand, you can do this all on one domain, which is especially good if you want to keep more control. Set up blogs in subfolders or subdomains for some other writers, let them put their own ads on (or you control the ads and pay everyone according to an agreed-upon setup). The advantage to having multiple domains would be you have multiple chances of getting in good with the search engines - if they fall in love with one domain, that link love spreads to the others. The advantage to having it all on just one domain is the mountain of content it’ll contain, which the SEs generally love.
Hmm.
Posted in Staying on Track
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June 2nd, 2008 at 1:54 am
Have you thought about moving away from blogs towards static content sites? I have two blogs and would go insane if I attempted to have any more than that but I run another 8 or so static sites and keeping on top of them is no problem. Sure, you lose out the community aspect and interactivity but when you only have one or two blogs to look after it’s easier to make quality posts and concetrate on developing their communities. But then again, if you can organise a crack team of bloggers then that’s a solution too.
June 5th, 2008 at 10:07 pm
I actually moved from static sites TO blogs. I think given my talents (writing more than anything), blogs are the right direction for me and it’s a matter of finding the right blog setup. Static sites certainly ARE easier, but I never was good at attracting visitors to them. With blogs, I do better.
June 11th, 2008 at 11:49 am
Sapphire, I don’t see any problem with the static v dynamic any more. While it won’t do everything Wordpress is coming a long as a CMS as well. I love the fact that it’s easy to just update the information on a page if I need to and when I go to change the look I don’t have all these stupid things to tweak and redo in each and every page–it’s just one major overhaul and I’m set!
I’ve been messing around on the opensource site with all the blogging and CMS systems too and that’s way to easy to start wasting time in looking for the perfect set up but it is interesting, isn’t it?