I bought an ad a couple of days ago to promote Project Mai Tai. So far, the click through rate is almost 3%. But the blog I ran the ad on has only had about 1200+ impressions in 36 hours, which means I’ve gotten 36 clicks in 36 hours, which means (if that rate holds [...]
Entries from December 2007
Ad Buying adventures
December 28, 2007
Exploring ad buying to promote sites
December 27, 2007
I’ve decided to set up an advertising budget each month and start promoting my sites through methods other than SEO and free forms of promotion. The question is: how? Where? This is a whole new skill I have to learn.
I think I’m going to start by advertising on relevant sites, buying (no-followed or Javascripted) text [...]
Modified do-follow plugin lets you no-follow when you need to
December 26, 2007
I don’t use no-follow as a rule. All my Wordpress blogs have do-follow on them because my trusted commenters deserve the trusted form of a link. I will never encourage anyone to use no-follow because they’re a-feared a’ Google.
However: when I’m dealing with a commenter I’m not yet sure I can trust - one who [...]
Dear CrispAds: mind telling your publishers what you’re doing?
December 20, 2007
It’s funny. I was going to log in this morning and announce that CrispAds is beating AdBrite for me hands down. Then… the page where I normally log into CrispAds is gone, replace by some other page that doesn’t have my correct stats. And my ads are MIA on my sites.
Was there an email about [...]
Monetizing sites?
December 17, 2007
I don’t think I know how to monetize a site. Most of my sites are low traffic - ranging from several hundred to 5,000 uniques (by AwStats) per month, so it’s not surprising each site doesn’t make much. But I’m starting to think that these small sites collectively ought to be making $200/month or more. [...]
New theme - it’s all chocolatey
December 16, 2007
I found a brilliant new theme this weekend and put it on this site. Now the 125 x 125 ads are more prominent, the categories and archives display in this box that’s like a drop-down except way cooler. Enjoy!
Mad, mad propz to DownTownHost
December 11, 2007
One of my sites - the same one that experienced a Digg-like effect - crashed (or helped to crash) the DownTownHost shared server it’s on yesterday. There was no traffic spike, so I can’t figure out what caused the problem. The host reported that it was just too many MySql queries happening at the same [...]
Fun with CPM ads (not)
December 7, 2007
Please note the response from BlogHer’s rep in the comments.
Recently, one of my sites experienced something like the Digg effect when a single link on a popular site sent hoards of traffic. Unfortunately the hoards were mostly trolls, not genuine new visitors. But this should have been a good thing all the same, thanks [...]
Pagerank returns, and with it, spam
December 6, 2007
I have several sites that are zeroed out at the moment in terms of pagerank. Most of them I’m leaving alone to see how long it takes advertisers to go away (so far, they’re staying, which would seem to indicate either they’re not just buying pagerank when they buy links, or they never check their [...]
Wordpress: how to have different sidebars on static front page
December 5, 2007
After setting up a Wordpess static front page with its own template the other day, I decided I didn’t want everything in the sidebars to show on that front page. I looked for conditional code to wrap around the items I wanted to hide, but that didn’t seem like the cleanest solution. Then I wondered: [...]

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