On another note, I’m switching to a new host, which should make this site load a lot more quickly and reliably.

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I’ve complained before about the lack of real-time stats in AdWords. Now JenSense reports that Google is offering real-time stats in AdSense.
The introduction of on-the-fly channel stats is a most welcome change. As someone who routinely tests out new placements/colors/etc, this change makes it much easier to see the immediate results, instead of waiting [...]

Posted in PPC, SEO No Comments »

I blogged recently about a first-of-its-kind click fraud lawsuit.
The case is being lead by Lane’s Gifts & Collectibles out of Arkansas and is involves Google, Yahoo, Ask Jeeves, AOL, Walt Disney, Lycos and FindWhat.
The case has yet to be certified, but it alleges that the engines somehow conspired together to inflate costs and charge for [...]

Posted in PPC 1 Comment »

I’ve got the Blogging Resources Page up. I’ll be updating it frequently for new tools and tips and tricks, not to mention keeping the directories and ping service lists fresh and free of dead links. Just creating this page has helped me a lot with my blogs - I hope the information on it will [...]

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My big project for BlueMushrooms right now is to put together a really big page of blogging resources, tools, and information for bloggers. Today, I’ve already stumbled across something very nice that I plan on linking to - Neil Turner’s list of detailed info on several top pinging services.
This is not meant to be an [...]

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If you’re an affiliate marketer, I have to suggest monitoring this thread at SearchEngineWatch about a company essentially blackmailing its affiliates. I’ll try to nutshell it at the bottom of the post for anyone (like me) who is still learning affiliate marketing lingo.
RustyBrick does a nice job of summing up what’s happening:
(1) Your [...]

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Continued from yesterday’s article.
My B-sites, as I named them yesterday (in a fit of jaw-dropping creativity), are doing a lot better than my A-sites. The two B sites are an entirely different type of site from the A-sites. And the B-sites are targetting extremely different markets from each other.
B-1 launched about 4 months ago. B-2 [...]

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I have several sites I’m running right now, and I’m going to talk about four of them in this post. The first pair are very similar - we’ll call them the A sites. Then there’s another pair - we’ll call them the B sites.
The A sites launched a month apart, and the only big difference [...]

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Here’s a good article on what to do when your search engine traffic suddenly drops off after your site’s been ranked well: nothing. That’s the answer - nothing.
In fact, this site, experienced that back towards the end of September. The Google traffic basically dropped off to a small fraction of what it was in [...]

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I’ve written a fair amount about click fraud in recent months, and it looks like the battle is heating up Retailer Filing Class Action Lawsuit Against Search Engine for Click Fraud.The synopsis from ZDNet:
An e-commerce site has filed a lawsuit against several search engines including Google and Yahoo, alleging that they knowingly overcharged for pay-per-click [...]

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